The Conversation

There is not much that we could call quality media in this country. Crikey is up there. The Monthly is there also. And there are quite a few quality blogs - but NOTHING that is associated with our mainstream media qualifies.

And part of that is because the MSM have become so used to manipulating their audience or pushing a particular ideology that they seem unable to transmit the truth or facts. We know why they do it - we just don't like it.

The MSM are working to a business model that is dying - and they seem not to appreciate the significance of that. And I include the ABC in that assessment. I know a few media executives who wouldn't know the truth if it jumped up and bit them on the backside - and some of them seem proud of that. It's all about ratings you see and business and keeping their jobs and salaries and status and positioning themselves for their next job.

I never watch or listen to Australian commercial radio or television - and am weaning myself off the ABC. I know many others who are in the same boat. Ten years from now the ABC will be irrelevant if they keep doing what they are doing today. The ABC leadership are clearly not interested in what their audience think - they only care about what their industry peers think. Particularly what Rupert and his minions think.

And that leaves a BIG hole in the news and information sources available to Australians. But usually when there is a gap in the market someone manages to work that out and responds. In this case we have a major new player in the market and it has a quality offering - The Conversation.

This is a rare gem and I encourage all thinking Australian's to support it.