The vested interests are piling on the spin. Telling us how we have "overreacted again" to the Fairfax stuff-up and the Murdoch re-org.
Everything will be fine they say - it's only Australia's newspaper and pay television industry - nothing to get excited about.
It's not as if KFC has abandoned factory farmed chicken, McDonald's have found an alternative to cardboard or the national stock of McMansions have been found to have dry-rot AND salt-damp. Nothing that significant.
And besides, our top quality morning television will just get worse to compensate for the bias elsewhere in our media - won't it?
And Malcolm tells us that "If there's an Abbott government, I'll be the communications minister and I'll be responsible for the ABC" - so everything will be fine and there is nothing to worry about after all.
Whew - thank goodness for all that.
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